TrackStreet Blog

MAP Pricing Enforcement Tips for Consumer Electronics Manufacturers

MAP Pricing Enforcement Tips for Consumer Electronics Manufacturers

Retailers violate the MAP pricing policies of consumer electronics products more frequently than almost any other product category. That means as an electronics brand, you face some unique challenges making sure your resale network honors your pricing guidelines. Here are a few strategies to help you.

MAP Pricing Tips for the Firearms Industry

MAP Pricing Tips for the Firearms Industry

If you’re a firearms manufacturer and you’ve been reluctant to roll out a Minimum Advertised Price (MAP) policy, you’re not alone. In this post, we’ll explain why a MAP policy can be invaluable for gun makers and offer some tips for setting up your policy the right way.

MAP Pricing Tips for Musical Instruments Brands

MAP Pricing Tips for Musical Instruments Brands

Consumers still want to visit a store to physically evaluate that new guitar, piano, or drum set before buying. As a music brand, your company should consider rolling out a MAP policy to protect your local retail partners, so they can continue carrying your products. This post offers some MAP policy tips.

MAP Policy Tips for Sporting Goods Brands

MAP Policy Tips for Sporting Goods Brands

People have grown comfortable buying most consumer products online. But for sporting goods—high-end scuba gear, golf clubs, bicycles, firearms, etc.—consumers still want to touch and examine these items before they buy. Which is why your MAP policy should protect your all-important brick-and-mortar retailers.

5 Reasons Your Distributors Aren’t Complying with Your Policies

5 Reasons Your Distributors Aren’t Complying with Your Policies

Distributor noncompliance can often represent far more significant danger to your company than any single retailer’s noncompliance. When you learn distributors aren’t complying with your policies, you’ll need to figure out why it’s happening, and what you can do about it. Keep reading for answers to both questions.

IP Protection for Brands: 5 Steps You Should Be Taking

IP Protection for Brands: 5 Steps You Should Be Taking

Amazon is so vast that sellers find it both easy and lucrative to list products at prices that violate the brands’ Minimum Advertised Price (MAP) policies.Worse, Amazon itself often makes the situation worse for brands. Here are a few ways Amazon lets brands down on MAP pricing, and what you can do about it.

MAP Pricing Tips for Automotive Brands

MAP Pricing Tips for Automotive Brands

Amazon is so vast that sellers find it both easy and lucrative to list products at prices that violate the brands’ Minimum Advertised Price (MAP) policies.Worse, Amazon itself often makes the situation worse for brands. Here are a few ways Amazon lets brands down on MAP pricing, and what you can do about it.

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