To protect their brands on Amazon, businesses need to avoid allowing too much of the same inventory to be sold there at the same time. This article discusses a few of the risks this can pose, and offers some suggestions for minimizing these risks.
A recent court ruling strengthens the “quality control” and “material difference” exceptions to the first sale doctrine, giving brands a stronger legal position to stop grey market dealers. Here are 3 elements you can build into your products to make it harder for grey marketers to resell them.
An unauthorized Amazon 3P’s listing of your products is not your brand’s real problem. It’s a symptom of the real problem. In this post, we’ll walk through a five-step strategy that you can take to fight back against both the unauthorized seller and the other problem companies in your distribution channel.
This post will walk you through dynamic pricing: what it is, how brands and retailers can benefit from it, and one potential risk this pricing strategy could create for your brand.
The open, highly competitive nature of the Amazon marketplace creates many risks for brands. In this post, we’ll discuss some of the biggest threats to your brand on Amazon, and what you can do about them.
Here’s one of the less-discussed risks that brands face when their resellers list their products on Amazon—and how you can protect your brand.