Resources

Master the complex world of MAP & Resale Policy Enforcement and Brand Protection with these expert guides, eBooks, videos and more.

Online Guides

How to Stop Unauthorized Amazon Resellers

How to Stop Unauthorized Amazon Resellers

INTRODUCTION: If you’re a manufacturer or brand owner, an unauthorized reseller on Amazon is any third-party retailer who has no official relationship with your company — and no right to buy your products to resell them to customers — but who nevertheless sets up...

How to Choose a Price Tracker

How to Choose a Price Tracker

INTRODUCTION: Right now, your products are likely being offered online across thousands (and maybe tens or even hundreds of thousands) of web pages. They’re on your retail partners’ e-Commerce sites. They’re in digital ads across the web. They’re on third-party...

Setting a MAP Price

Setting a MAP Price

INTRODUCTION: Setting your product’s pricing levels for your minimum advertised price (MAP) policy can be a balancing act. You need to simultaneously take into account the interests of several different groups — online retailers, brick-and-mortar retail stores,...

Brand Protection and How To Do It Right

Brand Protection and How To Do It Right

INTRODUCTION:  What is Brand Protection? Brand protection refers to all of the systems, actions and policies a company creates to safeguard the value of its brand — which, as many businesses do not realize, is often one of a company’s most valuable assets. Brand...

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