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TrackStreet Blog

What Does Amazon’s recent "Vendor Purge" Mean for Your Brand?

In early March, Amazon suddenly and without explanation cancelled orders it had placed to buy products from thousands of..

What Does Amazon’s Anti-Counterfeit Program, Project Zero, Mean for Your Brand?

For brands that struggle with crooks selling counterfeits of their products online, Amazon has just unveiled a new program to..

Amazon’s New Mobile Ad Test: What Does It Mean for your Brand?

In case you haven’t heard, Amazon recently began testing a new type of mobile popup ad, one that should concern any brand or..

Amazon Just Ended its 'Price Parity' Rule. Is This Good News for Brands?

On March 11, 2019, Amazon confirmed it has ended a longstanding policy that forbids sellers on its marketplace in the US from..

3 MAP Pricing Policy Mistakes You Don’t Want to Make

It’s unfortunate, but we at TrackStreet still see manufacturers and brands making these MAP pricing policy mistakes all the..

MAP Pricing vs. MSRP: What’s the Difference?

By: Andrew Schydlowsky (TrackStreet) February 20, 2019

“What’s more important for us to develop for our products - MAP pricing or MSRP?”

Tracking Customer Reviews? Watch for Keywords Like These

By: Andrew Schydlowsky (TrackStreet) February 8, 2019

As we’ve discussed here previously, tracking and addressing online customer reviews of your products - particularly the..

What the Amazon Brand Registry Can (and Can't) Do to Protect Your Brand

By: Andrew Schydlowsky (TrackStreet) February 7, 2019

Some manufacturers have the mistaken idea that when they sign up for the new Amazon Brand Registry, Amazon will protect their..

What Your Minimum Advertised Price (MAP) Policy Can’t Do

By: Andrew Schydlowsky (TrackStreet) January 16, 2019

So, you’ve drafted and published a minimum advertised price (MAP) policy. That’s great news. Your company just took an..

3 Signs Unauthorized Sellers Have Gotten Their Hands on Your Inventory

By: Andrew Schydlowsky (TrackStreet) January 2, 2019

If unauthorized sellers have gotten their hands on your inventory, you’re going to learn about it eventually. But if you..

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