To protect their brands on Amazon, businesses need to avoid allowing too much of the same inventory to be sold there at the same time. This article discusses a few of the risks this can pose, and offers some suggestions for minimizing these risks. How to Manage your...
Unauthorized Amazon Resellers: How to Stop Them
NTRODUCTION: If you’re a manufacturer or brand owner, an unauthorized reseller on Amazon is any third-party retailer who has no official relationship with your company — and no right to buy your products to resell them to customers — but who nevertheless sets up sales...
Three MAP Pricing Policy Mistakes You Don’t Want to Make
It’s unfortunate, but we at TrackStreet still see manufacturers and brands making these MAP pricing policy mistakes all the time. Let’s make sure you know to avoid them when drafting and enforcing your MAP policy. 1. Trying to Outsource MAP Pricing Enforcement to...
Three Signs Unauthorized Sellers Have Your Inventory
If unauthorized sellers have gotten their hands on your inventory, you’re going to learn about it eventually. But if you aren’t proactively monitoring your products’ resale activity online, you might discover the problem too late to prevent damage to your brand,...
Recently Published by Andrea Hurtado
10 Reasons Your Minimum Price Program Could be Upsetting Your Resellers
To combat resale price erosion and protect your...
Dirty Tricks That Rogue Sellers Use to Devastate Brand Value
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Are You Undermining Your Reseller Pricing Program With Any of These Mistakes?
That reseller pricing program you’ve drafted and...
3 Steps To Effectively Combat Online Price Erosion With Resale Price Maintenance
Resale price maintenance strategy can protect your...
A Dictionary of Key Brand Protection Terms
Amazon Brand Registry A program designed to help...
5 Must-Have Features from Your Reseller Price Tracking Partner
Right now, your products are likely being offered...
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