Effective MAP & Other Pricing Policies: Everything Legal Counsel and Companies Need to Know
Channel conflict remains the #1 challenge B2B executives face when selling on Amazon. With Amazon driving nearly 70% of product searches and over 40% of U.S. eCommerce sales, brands can’t afford to overlook this critical channel.
In this recording of our webinar, experts from TrackStreet, Enceiba, and KJK dive into the root causes of channel conflict—and most importantly, how to eliminate it.
Originally aired: May 15, 2025
In this session, you’ll learn:
- What channel conflict is and how it disrupts your sales and brand integrity
- The legal rights your brand has on Amazon—and how to enforce them
- Real-world strategies for removing unauthorized resellers
- How to navigate conflict even if you sell via 1P Vendor Central
- Why organizational alignment is key to long-term control
- And much more
Whether you’re in legal, sales, eCommerce, or brand management, this session offers actionable insights to help you regain control and grow with confidence on Amazon.
- What channel conflict is and how it disrupts your sales and brand integrity
- The legal rights your brand has on Amazon—and how to enforce them
- Real-world strategies for removing unauthorized resellersHow to navigate conflict even if you sell via 1P Vendor Central
- Why organizational alignment is key to long-term control
- And much more
Andrew’s career spans more than two decades of founding and operating internet-based businesses across DTC, eCommerce, retail, distribution, and MarTech. His work reflects a long-standing focus on how branding and technology intersect to shape modern commerce.
Michelle brings more than two decades of experience across eCommerce, retail, and brand protection. Her background spans marketplace operations, sales, and customer support, with a focus on supporting brands, managing partner relationships, and leading teams across enforcement and customer engagement.
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